作品信息

参赛项目：2024年“高教社杯” 大学生“用外语讲好中国故事”优秀短视频作品征集活动

作品简介：

在天津，从非遗文化企业到大大小小的传统企业都在在搜寻数字经济或科创新技术的新动力赋活自己。例如，天津杨柳青画社首次推出以NFT为基础的数字藏品、天津津酒集团通过直播带货赋活企业等等，利用科技赋能非遗传承是对传统老字号现代潜能的最大发掘。 In Tianjin, from intangible cultural heritage enterprises to traditional enterprises of all sizes, they are all seeking new driving forces in digital economy or technological innovation to revitalize themselves. For example, Tianjin Yangliuqing Painting Society has launched digital collections based on NFT for the first time, Tianjin Jinjiu Group revitalizes the enterprise through live streaming sales, etc., using technology to empower intangible cultural heritage inheritance is the greatest discovery of the modern potential of traditional time-honored brands.